The Five MGA
Value Levers

The Five MGA Value Levers v2.jpg

1

2

3

4

5

Segment

Underwrite

Technology

Product

Brand

Identify a customer segment that is either not serviced or under-serviced by existing insurers'.

Underwrite a segment more profitably than existing insurers'.

Overcome technology barriers that existing insurers struggle to conquer.

Create a product that is more trusted than existing insurers'.

Generate a brand that is more trusted than existing insurers'.

To be a successful MGA you have one purpose. To add value.

Value can be created in many ways, but we've broken this down into five simple levers.

To be a successful MGA you have one purpose. To add value.

Value can be created in many ways, but we've broken this down into five simple levers.

1

Segment

Identify a customer segment that is either not serviced or under-serviced by existing insurers'.

2

Underwrite

Underwrite a segment more profitably than existing insurers'.

3

Technology

Overcome technology barriers that existing insurers struggle to conquer.

4

Product

Create a product that is more trusted than existing insurers'.

5

Brand

Generate a brand that is more trusted than existing insurers'.